Self-initiated - one of four branding projects undertaken as part of a one-week challenge to conceptualise four brands for my ideal client
Category: Brand Identity, Packaging Design, Logo Design
Year: 2022
Formulated with ingredients of the highest quality, Rituelle products are made to transform and elevate daily routines into self-care rituals.
The visual identity for the hair oil draws inspiration from perfume bottles - and similarly packaged in heavy glass - feels timeless and luxurious, yet modern to appeal to the sophisticated, feminine consumer.